News/blog.

Ren Media latest

China news

Chinese Social Media 101 - Microblogging

Microblogging in China has come on in leaps and bounds since the GFW (great firewall of China) decided to limit access to Twitter.

Some the more popular services out there include Sina WeiBo (Sina MicroBlog), Digu and Zuosa, as well as Baidu's service iTieba (although Baidu claim that it's not a MicroBlog)

It's interesting that unlike Twitter, two of the most popular services, Sina WeiBo  and Baidu's iTieba, all are offshoots from another service, Sina for Blogs and Baidu for search. A demonstration, if one were needed of Chinese internet companies ability to evolve and adapt.

Of course all these companies also benefit from being local and homegrown.

 

Reader comments (0)

Add a comment